VIAKA x SEKUITY GLOBAL ACCESS: GCC
Accelerate Your Expansion into the Middle East
The GCC Landing Program provides high-growth startups with a structured pathway to enter and scale across the region. Through selective scouting, rigorous preparation, and curated regional engagement, we support founders in building meaningful commercial, regulatory, and investor relationships.
The Program
The North America–MENA Startup Launchpad is a two-week market-entry program delivered by Sekuity and Viaka for revenue-generating ($200K+ ARR) pre-series A to series B startups actively planning international expansion to the MENA region.
For North American startups entering MENA, this program provides local expertise, regulatory guidance, investor and corporate access, and deep ecosystem navigation in the UAE and Saudi Arabia.
By the end of the Program you will have:
Warm introductions to curated investors, advisors, partners, pilot opportunities
A deep understanding of the local ecosystem, government/free-zone engagement opportunities
A clear, actionable MENA market entry strategy that includes the operational, legal, technical and financial infrastructure for cross-border growth
MENA-ready brand, story, and pitch aligned to MENA investors (target: $1M–$5M in seed/early capital)
A formal “ready/not ready” assessment for scale to MENA
Confidence to launch in the MENA with localized offerings, MENA.-facing assets, and clear next steps
Program Features
Two-week, in-market immersion
Direct access to corporates, investors, and regulators
Sector-relevant matching (fintech, enterprise, AI, logistics, healthtech, etc.)
Post-program alumni access and continued deal flow support
Reciprocal execution model powered by Viaka (North America) and Sekuity (MENA)
Cost & What’s Included
Program Fee: $20,000
One-time fee payable upon acceptance to the program.
What’s Included in the investment:
Virtual orientation and preparation sessions
Full two-week in-person program design and delivery in the UAE and Saudi Arabia
Curated investor and corporate meetings
Mentorship, workshops, and Demo Day participation
Ecosystem tours, site visits, and government/free-zone engagements
Ongoing post-program support through the Viaka–Sekuity network
Travel, accommodation, and incorporation fees are not included
Core Program Components
The MENA region, and particularly the GCC, is one of the fastest-growing startup markets globally, driven by:
A rapidly expanding digital economy projected to exceed $200B
A young, mobile-first population of 400M+ people
Record-breaking venture funding and accelerating late-stage deal flow
Strong government-led innovation agendas and founder-friendly reforms
Deep, active demand from corporates seeking global solutions
This program helps founders access that growth with speed, context, and trusted partners.
The program runs as an intensive two-week, in-market immersion, combining strategic preparation with real execution.
Week 1: Orientation & Localization
Cultural and regulatory briefings
Market deep dives and strategy refinement
Mentor matchmaking and ecosystem introductions
Government and free-zone engagement
Corporate innovation roundtables
Week 2: Business Development & Capital Access
Investor workshops and pitch refinement
Demo Day with regional investors and corporates
Follow-up meetings and partnership discussions
Operations setup (entity, hiring, banking)
Post-program expansion roadmap
Support continues after the program through alumni access, ongoing introductions, and deal flow.
Landing Destinations
This program will introduce startups to the following ecosystems:
UAE – Regional commercial hub with global connectivity and strong corporate access
Saudi Arabia – MENA’s largest market with massive funding flows and Vision 2030 tailwinds
This program is application-only and highly selective.
If your startup is ready to expand across borders—and you want execution, not theory—we encourage you to apply.
Applications are reviewed on a rolling basis.
Program delivered in partnership with Sekuity
Our Track Record:
Teams on the ground across the UAE, Saudi Arabia, and Egypt
Decades of combined experience delivering accelerators and market-entry programs
Hundreds of mentors, investors, and corporate partners across both regions
A shared commitment by Sekuity and Viaka to reciprocity, quality, and execution